April 11, 2024


Not Just Any News Media

Home Improvement Trends Having A Reverse Effect

Home Improvement Trends Having A Reverse Effect

If you watch a lot of HGTV, you’re not alone, as the home improvement channel has exploded in popularity over the last two decades, thanks to shows like “Fixer Upper” and “Property Brothers.” We love to see what hard work and money can do to an old house, but according to Insider, one study tell us that home improvement shows are also making some homeowners feel worse about where they live.

I’m just a curious person by nature so, one of my favorite things to do when I’m driving around Charlotte is to pull up the realtor app and check out neighborhood values. The one thing I notice, all of our homes in the Carolinas a VERY similar inside. I think think this study is spot on. We are influenced by HGTV and social media and it’s affecting our individuality here in the Carolinas!

The study finds that people used to look at their homes as a place that should reflect the homeowner’s unique personality and preferences. But HGTV and other home improvement media constantly shows people what’s “wrong” with their house, so they’re afraid to take risks with design choices. As a result, they see their home through a “market-reflected gaze,” thinking about their home’s monetary value, rather than its personal value, which is leading to all houses looking the same.

“They’re seeing everything that’s wrong with their home and imagining when people come into their home that they’re also criticizing and scrutinizing and judging their home,” explains Annett Grant, a study author and assistant professor at Bucknell University. She says people who would have previously remodeled their homes to suit their personal needs and preferences are now thinking about how their design choices will affect its resale potential. So they choose what they think will appeal to everyone, not just them, and their home ends up looking like everyone else’s.

Home Improvement Trends Having A Reverse Effect